Dreams Canna
Project Snapshot
Web Design & Build
Dutchie e-Commerce Integration
Social Media Strategy
Brand Positioning
Voice & Tone
Email Strategy & Design
The Client & Their Challenge
Dreams Canna came to us with a vision that hadn’t yet been fully realized online. They’d worked with other agencies before, but their website didn’t reflect the quality or personality of the brand. The Dutchie-powered store took users off-site, creating a disjointed shopping experience that diluted their identity. They also saw an opportunity to bring more consistency and intention to their social presence.
The Strategy
Before we touched a single pixel, we listened. We let them talk through who they were and how they wanted to show up in the world. Then we translated all of that into a visual identity that actually matched the brand’s vibe; colors, typography, imagery, the whole system.
The Work
We built them a mobile-first, SEO-optimized Webflow site designed to look good and move fast. Full Dutchie integration meant customers could browse and buy without getting yanked off site. We made sure the store looked and felt like the rest of the site, on brand from homepage to checkout. We also added a live Instagram widget to keep the site feeling fresh. Using the Client-First framework, we set it up to be scalable and easy to manage post launch. Updates and changes down the line will not be a headache, so the site can keep growing alongside the business.
On the social side, we stepped in as their voice. Built a monthly calendar. Wrote and designed their posts. Helped them show up consistently and confidently online. And we launched it all in time for their 2 year anniversary.
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The Results
Seamless shopping experience that keeps users on dreamscanna.com.
Cohesive brand system that finally reflects who they are.
Increased engagement across social channels.
Launched on time, on budget, and on brand.
What's Next
We’re still rolling with them, keeping the website current with fresh promos and monthly specials. Social is humming with weekly content, and CRM and email are underway.
